JADA PINKETT SMITH (Lisa Cooper) has approached life with the
utmost poise and versatility. As an actress and philanthropist, she continues to
champion causes and issues, including diversity, education and justice.
Together with her husband, Will Smith, they founded the Will & Jada Smith Family
Foundation (WJSFF), dedicated to supporting inner-city youth and families. The
WJSFF recently launched the Careers in Entertainment (CIE) initiative in support
of former President Obama's My Brother's Keeper initiative. The CIE national
tour will engage young people who are interested in careers and entrepreneurial
opportunities within the entertainment industry through networking, mentorship
and professional development.
Pinkett Smith has offered her support to many important organizations in an
effort to create partnerships and change. Her work to empower women and girls
continues through programs such as the AFI Conservatory Directing Workshop for
Women, which provides education, mentoring and key resources to women working
professionally in screen directing. Pinkett Smith also continues to support the
Tisch Fusion Film Festival that serves as NYU's premiere student film festival
dedicated exclusively to showcasing the work of emerging female filmmakers.
As an author, Smith's children's book "Girls Hold Up This World" landed on The
New York Times best-seller list. In 2011, with the help of her daughter Willow,
she joined the fight against human trafficking, advocating for survivors and
raising awareness in local communities. In partnership with The CNN Freedom
Project, Pinkett Smith produced the award-winning TV documentary Children for
Sale: The Fight to End Human Trafficking, which explored human trafficking in
Pinkett Smith continues to be a resounding voice fighting against modern-day
slavery through her Don't Sell Bodies (DSB) initiative that serves as an
information portal for human-trafficking awareness. The DSB initiative continues
to support and partner with organizations such as Girls Educational & Mentoring
Service (GEMS), founded by award-winning author and activist Rachel Lloyd, and
Coalition to Abolish Slavery and Human Trafficking (CAST), the largest
direct-service provider to survivors of human trafficking in the U.S. Pinkett
Smith also serves on the advisory board of Gucci's empowerment initiative, Chime
for Change, which campaigns for improved education, health and justice for women
and girls worldwide.
In addition, Pinkett Smith is an investor in JUST, a company that combines
for-profit energy and non-profit motives with the goal of providing affordable,
everyday products with impact. Its first product is JUST water-100 percent
spring water in a paper- and plant-based bottle, sourced through an ethical
trade partnership with the city of Glens Falls, New York, where water is
The domestic tour launched in Brooklyn, New York. Partners for the New York
launch include The Rockefeller Foundation, the New York City Mayor's Office of
Media and Entertainment and the U.S. Small Business Administration. The event
hosted close to 600 youths from NYC Public Schools and colleges. The attendees
gained an insightful perspective on alternative careers within the entertainment
industry through panel discussions and an interactive experience with immersive
and experimental workshops that included top executives, producers, educators,
actors, musicians and production crew members.
Born and raised in Maryland, Pinkett Smith studied dance and acting at Baltimore
School for the Arts and University of North Carolina School of the Arts. Her
resourcefulness and determination led her to a variety of professional
opportunities, most notably the television series A Different World, which
launched her acting career. In 1993, she landed her first starring role in the
feature film Menace II Society (opposite Samuel L. Jackson), and was later seen
in The Nutty Professor with Eddie Murphy in 1996.
Pinkett Smith went on to executive produce The Secret Life of Bees, which
starred Queen Latifah and Dakota Fanning for Fox Searchlight Pictures. She was
also a producer on the 2010 film The Karate Kid (which starred her son, Jaden)
and the 2014 documentary Free Angela and All Political Prisoners, which
chronicled the trial and acquittal of the iconic social activist Angela Davis.
Pinkett Smith then went on to executive produce the CBS syndicated talk show The
Queen Latifah Show.
Additionally, she can be credited for producing the Tony Award-winning Broadway
musical Fela! and the film remake of the 1982 musical Annie, alongside her
husband, Smith, and record industry mogul Jay-Z. In summer 2015, Pinkett Smith
starred with Channing Tatum in Magic Mike XXL in the empowering role of Rome, an
owner and emcee at an all-male strip club.
The actress/philanthropist was last seen as the sharp-tongued friend in the
comedy Bad Moms. Currently, Pinkett Smith is in a recurring role as Fish Mooney
in FOX's Gotham.
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